Ep110 - The Old '110%' Cliche
Is 110% just a motivational myth... or a real key to unlocking your next level? In this episode, Dallas breaks down what it really means to “give 110%” — and why most people are unknowingly operating far below their true capacity. This isn’t about working harder. It’s about breaking through your perceived limits. It’s about meeting the version of yourself who already knows what you’re capable of.
IN THIS EPISODE:
- Why “110%” might not be as cliché as you think
- The real reason people tap out too early (and what to do about it)
- What David Goggins' 40% Rule has to do with your daily life
- How to shatter your perceived maximum potential
- Why your FUTURE YOU is already living at 110%
KEY TAKEAWAYS:
- Most people live far beneath their true potential—often at only 40–70% of what they’re capable of
- “110%” isn’t about burnout—it’s about breaking through
- Your FUTURE YOU is not limited by your current circumstances
- You hit a glass ceiling not because you're out of energy, but because you’re out of imagination
- You have a choice: stay where you are or become who you’re meant to be
- Use the Four I’s—Insight, Imagination, Intention, and Impact—to move forward intentionally
- Every breakthrough starts with the question: “Is this all I can do… or is there more?”
00:00 – Why coaches and bosses use the cliche of “110%”
02:05 – The problem with perceived potential
03:00 – David Goggins and the 40% Rule
03:40 – How we cap ourselves at a false 100% – a perceived glass ceiling
05:15 – What it really means to live at 110%
06:10 – The power of FUTURE YOU and visualization
08:05 – Final challenge to grow, expand, and become the FUTURE YOU
FREE TOOL: Download the Positive Play Call tool at dallasdailyshow.com and start your journey towards becoming a champion today.
PLAYLISTS:
1) For more MindSHIFT episodes, check out the full series at: https://www.youtube.com/playlist?list=PLckZXmmnQcJGby6gRe_RjP0O3sUm5PY-z
2) Want to learn more about the 4-Is of your Winning Gameplan for Life? Catch every episode in that 5-part series here: https://youtube.com/playlist?list=PLckZXmmnQcJEVEvtd92r80pbPsAYK8vaU&si=iSNo8qHHbDCRYjpC
PARTNERS:
- Be sure and check out Neighborhood Loans for all your home lending needs! Check them out: www.NeighborhoodLoans.com
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For more episodes and resources, please go to: www.DallasDailyShow.com
Also, you can watch the video version of this podcast: https://www.youtube.com/dallasamsden
Be sure to connect with Dallas on social media:
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IG: https://www.instagram.com/dallasamsden/
TikTok: https://www.tiktok.com/@dallasamsden
FB: https://www.facebook.com/thedallasamsden
Twitter/X: https://x.com/dallasamsden
PRODUCER: Taylor Brother
This podcast is recorded in partnership with the Iverson Group at the Neighborhood Loans Studio in St. Louis, MO: https://neighborhoodloans.com/greg-iverson/
©2025, Frame the World, LLC, dba Communicate2Succeed, and Dallas Amsden
